Want to usher in Fear Free veterinary practice? Change yourself first

Want to usher in Fear Free veterinary practice? Change yourself first

Just one team member can spark a full on conversion in the clinic.
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Jul 03, 2018

If you've ever been on fire with new ideas (such as a forward-looking concept like Fear Free veterinary practice) after a Fetch dvm360 conference only to have your enthusiasm squashed when you return to work, speaker Marty Becker, DVM, feels your pain. But he says you shouldn't be discouraged.

"I can tell you of multiple instances where one veterinary nurse went back and decided, 'I know the whole team's not involved with this, but I'm gonna change what I can change,'" he says.

And it's worked. Again and again he's seen one team member practicing Fear Free techniques—and demonstrating their positive results—lead to another, then another until the procedures have spread throughout the clinic like a "contagion," as Dr. Becker puts it.

In this video he offers advice on how you can demonstrate the change you'd like to see. He also shares the story of Toronto's Willowdale Animal Hospital where Fear Free advocate Jonathan Bloom, DVM, single-handedly revolutionized their approach "from client service to medicine."

Click the clip for more.


You. Can. Do. This!

At Fetch dvm360 conference, we're the support system you need. With every conference this year, we intend to nurture your mind (meaning quality CE for days) while also encouraging you to take stock of your physical and emotional health. Register now.