"I tell veterinary clients, 'If you don't come back for a recheck, even if the animal looks good, then you've wasted my time, your time and your money.'" CVC educator James Noxon, DVM, DACVIM, helpfully but truthfully addresses the real elephant in the room when a dog has otitis and needs medicine at home.
You can't guarantee parasite preventives will work perfectly EVERY TIME. And you can't make pet owners use veterinary approved preventives and use them correctly EVERY TIME. But when a parasite outbreak happens, here's how to ask the right questions and remind everyone to educate clients EVERY TIME.
Believe it or not, millennials might not be the only problem here. If your veterinary practice is reminiscent of a current-day classic rock show, you may need to cut the leather and leopard print out of your act and get with modern times before your show gets cancelled.
Dr. Ernie Ward has been paying close attention to the younger generation of pet owners for years. Now he has a few cheat codes (remember those?) to help veterinarians out when it comes to dealing with Gen Y.