Marketing for technicians | Firstline

Marketing for technicians

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VETERINARY ECONOMICS: Jan 01, 2008
An effective e-mail program gives your practice a high-tech image, says author Ralph Laurie.
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VETERINARY ECONOMICS: Jan 01, 2008
Q. How can I get the most out of my practice's open house?
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VETERINARY ECONOMICS: Sep 01, 2007
Q. I'd like to get the name of my practice mentioned in the media. What's the best way to figure out who to contact in the local media?
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VETERINARY ECONOMICS: May 01, 2007
Bring your veterinary knowledge and an animal or two, and you'll be the greatest show on earth.
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FIRSTLINE: Apr 01, 2007
By dvm360.com staff
Your practice is unique. Maybe you offer a service others don't, or maybe you just do it better. But if you don’t tell clients why you're so special, they just might miss it. And wouldn't that be a shame?
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FIRSTLINE: Mar 01, 2007
Does dingy, drab, or dungeon-like describe your practice? It might be time for a makeover. Use these quick and thrifty ideas to take your practice from blah to beautiful.
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VETERINARY ECONOMICS: Jan 01, 2007
How can I tell if my marketing efforts are effective? What's the best way to measure the results?
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DVM360 MAGAZINE: Aug 01, 2006
Elimination of pain is an effective focus and client motivator.
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VETERINARY ECONOMICS: Jul 01, 2006
By dvm360.com staff
After researching your customers, you'll be ready to set a marketing plan that fits your practice's needs
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VETERINARY ECONOMICS: Apr 01, 2006
We have a sign out front that we put messages and sayings on. But we struggle to come up with something to put on it. Any suggestions?
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FIRSTLINE: Apr 01, 2006
"We have a sign in front of our clinic, and we run out of things to say. Do you have any suggestions?"
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VETERINARY ECONOMICS: Feb 01, 2006
Consider starting annual, seasonal, or quarterly events to expand your client base and retain current clients. Be creative: Make your promotions fun; make them silly!
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DVM360 MAGAZINE: Jan 08, 2006
By dvm360.com staff
ORLANDO - 01/08/06 - Every professional practice should incorporate public relations in its marketing strategy. That was the message from Dr. Jim Humphries, whose experience when dealing with the media helped him spearhead the Veterinary News Network, a collaborative effort to represent veterinary medicine to local television and newspapers.
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FIRSTLINE: Dec 01, 2005
A++ clients make appointments the day they get your postcard, call, or e-mail. Here's how to help the others make the grade.