"Many veterinarians are now using digital radiography, but their clients may not be fully aware of the difference it makes to the quality of care their pets can receive," says Ciera Miller, CVT, a Firstline Editorial Advisory Board member and a technician at Metzger Animal Hospital in State College, Pa. "It's up to us to inform pet owners what digital radiography makes possible in the world of veterinary diagnostics."

Consider this sample script to educate pet owners about how digital radiography helps your practice offer better care:

You: Our practice now offers digital radiography. The radiographs have better image quality, which helps Dr. Smith diagnose Fluffy's medical condition and provide treatment when she needs it. What questions do you have about digital radiography?