Ditch that itch: Put pets on the right path
In a perfect world, pets would never get sick. And if they did, you'd be able to solve their problems the first time, every time. But the reality is, some conditions are a little tricky. They require patience and persistence. And if the pet owner isn't prepared, this can be a rocky road with plentiful pitfalls.
"Dermatologic conditions can be frustrating to owners, and it may take a lifelong commitment to manage the issues, rather than curing the problem completely. The goal is to control rather than cure the issue in most dermatologic cases," says Sandra Grable, CVT, a dermatology technician at the University of Illinois Veterinary Teaching Hospital. "It is extremely important for team members to be supportive and empathetic to pet owners. They also need to make sure clients know the importance of following through with all treatment protocols, and they need to commend pet owners on a job well-done."What do you know?
Once you've got a clear idea of what team members already know, you can formulate your plan for your team meeting. (You'll find all the resources you need, including a sample trainer's script and a pre-test for team members, at http://dvm360.com/teammeeting.)
Grable says it's also critical to make sure pet owners know how to properly treat their pets. "They need to be comfortable performing any treatments before they leave the clinic," she says. "For example, show them how to clean and medicate one ear and have them clean and medicate the other ear so you can offer any suggestions and helpful hints."
Educated teams can steer pet owners down a healthier road—and help them dodge clinical boulders in their way.
Portia Stewart is a freelance writer in Lenexa, Kan. Share your comments at http://dvm360.com/community.